Finding Product-Market Fit: When to Stand Firm & When to Pivot

The team at Chargify describe how you can use user feedback and data to identify if you have found product-market fit. Questions to ascertain how disappointed a customer would be if the product disappeared can be asked in surveys for instance. And calculating a Net Promoter Score (NPS) can give you immediate insight into how satisfied your customers are and how this changes over time. On the data side, analyzing customer retention is key.